![instagram takeover instagram takeover](https://lumen5.com/learn/wp-content/uploads/2019/08/instagram-takeover.png)
So, why is an Instagram takeover a good idea? Benefits of Hosting an Instagram Story Takeover Our tip: If you’re truly not comfortable with a content creator posting on behalf of your account, you can simply ask them to send screenshots or video content to one of your team members so they can post it on your brand’s behalf. Instead of curating content that others are posting on your account, you are selecting a content creator (or creators) to post directly on your profile. The difference is that you are not fully in control of the content but you are trusting someone else to do it on your behalf.
![instagram takeover instagram takeover](https://images.ctfassets.net/az3stxsro5h5/7Lx98XQITyMlDPdiU88s2d/dcac84bb156c3fe6d8ab858943bf0f66/https___later.com_blog_wp-content_uploads_2019_09_Instagram-stories-takeover-brand-aesthetic.png)
Think of an Instagram Stories takeover as a new tactic to gather user-generated content that will favor your brand. Here’s an example of a typical Instagram takeover: The takeover content your content creator is sharing will depend on them, and for the duration of the event, they become the owners of your account. They can coincide with a particular event, product launch, or they may just run on a specific day to align with your marketing calendar. The duration of the Instagram takeover typically depends on your content marketing strategy and what you want to achieve, but takeovers typically last anywhere from a single afternoon to a whole weekend. They might share content they have created themselves or share content that you have been collaborating to create. In an Instagram takeover, you let someone else run your account and publish regular Instagram posts. Read on to find out everything you need to know! What is an Instagram Story Takeover?Īn Instagram takeover is the process of having someone literally “take over” your account to give them control of your brand. More importantly, how can you host a successful Instagram takeover for your brand? Many brands have already jumped onto hashtags such as #TakeoverTuesday when executing their own Instagram takeovers.īut what makes Instagram Stories takeovers so special, and why are they becoming so crucial for popular brands? Instagram takeovers are one of the hottest trends on the social network. Not only can Instagram Stories takeovers boost your reach, but they are also the perfect way to diversify your content marketing strategy. If you’re looking for ways to boost your reach, gain new followers, promote a new product, or collaborate with content creators, you’ve come to the right place.
#Instagram takeover how to#
Keep reading to find out how to host an Instagram takeover successfully and boost your brand awareness. Are you planning to host an Instagram Stories takeover? If executed correctly, an Instagram takeover can help you tap into new audiences and amplify your reach.